Fashion, Lifestyle, Popular Stuff

We NEVER thought these would make a comeback!

Brooke by Brooke
August 23rd, 2017

Ladies, go and grab those scrunchies that I know you have hiding in your bathroom cabinets, dust them off and wear them with pride, because my friends – they’re back!

All the cool cats like Selena Gomez, Kendall Jenner, Rita Ora and even JLo are sporting them! YES! These babies are back again and I for one am very happy about that.

I still have a secret stash of scrunchies for ‘at home’ use only (like ugg boots which I also don’t wear out of the house), I use my secret scrunchies when I’m putting my make-up on or having a bath, but never outside of the house. I just wasn’t sure if it was fashion suicide to wear the fluro orange scrunchy outdoors but apparently not.

Some of my favourite stylish ladies have been seen out and about rocking the scrunchie lately and they are in stores like Zara and Topshop. Whoop! Check out some of my favourite scrunchie wearing looks of late…


Selena Gomez


Cara Delevingne


Bella Hadid


Jennifer Lopez

Brad Pitt and Angelina Jolie at VH1's 14th Annual Critics' Choice Awards

Angelina Jolie


Rita Ora


Katy Perry


Jenny from the block again…just coz.

My only question is, why did they ever go out of fashion?! I don’t want to go pointing fingers but I think I may know the exact moment when every woman across the globe was too scared to pull out her (probably pink) scrunchie.  In an episode of Sex and the City, Carrie Bradshaw very famously shamed scrunchie-wearers everywhere when she mocked her boyfriend Burger for mentioning a scrunchie in his novel – because no self-respecting woman would be seen dead wearing a scrunchie. But hey, I’m pretty sure no one could accuse JLo or Kendall Jenner to be lacking in the self worth department. So, scrunchies it is!

Will you be sporting a scrunchie this summer?